Numerous companies use the US web analytics service Google Analytics. But a decision by the Austrian and now also the French data protection authorities has been causing a stir since the beginning of the 2022...

Flywheel marketing is currently the talk of the advertising industry. It is supposed to replace the sales funnel. The sales funnel describes a process in which...

Half of 2019 is over. Accordingly, SEO trends 2019 can be illuminated a little more closely and a first conclusion can be drawn: Some megatrends that are emerging from...

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